DISRUPTIVE MARKETING WHICH DEMANDS ATTENTION

DELIVERING GLOBAL BRAND PROGRAMS

OUTSOURCED MARKETING SERVICES

REGIONAL & LOCAL MARKETING EXECUTION

COMMITTED TO BEING GOOD GLOBAL CITIZENS

WORKING WITH THE WORLD’S BIGGEST BRANDS

About us

SHARED PASSION, INTEGRITY & A DISRUPTIVE MINDSET

ASL Global is a leading global marketing services business. Our mission is to execute innovative, disruptive global marketing campaigns with passion, expertise & integrity. We work with the world’s biggest brands to create and execute innovative marketing campaigns which excite audiences and build customer loyalty.

Our teams in 51 countries across six continents combine local knowledge with sector expertise to deliver exceptional outsourced marketing communications, transactional services and global brand programs to clients in 150+ markets worldwide.

Every day we strive to improve. We have the courage to do things differently, support & inspire each other, nurture relationships and have a positive impact on global communities. Technology sits at the centre of our business, empowering us to execute campaigns which demand attention.


COMMITTED TO GOOD GLOBAL CITIZENSHIP

ASL Global is committed to conducting our business in a responsible & sustainable way. Acting with passion and integrity, our people work with customers, suppliers and other stakeholders to make a positive contribution to social responsibility and environmental sustainability in communities around the world. We are committed to making a difference and being good global citizens.

Read more about our One World initiative here


OUR RESPONSE TO THE COVID-19 PANDEMIC

In light of the ongoing global COVID-19 pandemic and the impact it continues to have all over the world, we want to share with you ASL Global’s plan to ensure business continuity and the safety of our employees and their communities. Our top priorities are the health and well-being of our employees, as well as the mitigation of potential service disruption to our customers.

Read our full statement here

Please do not hesitate to contact us on businesscontinuity@aslglobal.com if you have any questions or concerns.

300+
Specialist staff
6
Continents
51
Countries
150+
Markets served
20+
Blue chip clients
1,000+
Approved suppliers

Capability

WE ARE TRANSFORMING MARKETING SERVICES

Global brands are changing the way they source marketing related products & services and ASL Global is at the forefront of this evolution, driving the agenda. Our leadership position is supported by continued investment in our proposition and client support models.

Agency Services
Supporting clients with complete flexibility on a project-by-project basis
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Global Brand Programs
Specialist support for Global Programs, including UEFA, FIFA & the Olympics
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Outsourcing Solutions
Delivering innovative managed marketing solutions on a country, regional and global basis
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Expertise

CREATING INNOVATIVE CAMPAIGNS THAT DEMAND ATTENTION

Our clients expect more and we’re with them every step of the way. Providing genuine expertise that makes a real difference – every day, every campaign and in every market. Based on a level of understanding that keeps us ahead of the pack and delivers the next generation marketing services business.

Sector Focused
Specialised expertise, delivering solutions and campaigns based on a detailed understand of the factors that impact the success of our clients’ promotions.
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Global Capability
Our network of 54 Offices, supporting 150+ Countries, across 6 Continents puts our account management teams right alongside the clients they support.
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Quality & Compliance
ASL is obsessive about quality and compliance. We have the largest auditing team in our sector, undertaking pre, in-line and post production quality measurement
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Design & Development
The most robust creative design capability in our industry, with creative teams located in China, Hong Kong, South Africa, Portugal, UK, USA and the Philippines
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Technology Platforms
Integrated technology from feature-rich web-portals, multi-brand on-line ordering & personalisation modules to workflow and procurement solutions
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Trend Hunting and R&D
At ASL, Product Development and R&D is both an art and science, tapping into global sector trends, technology advancements and industry experts.
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Talent

SHARING OUR KNOWLEDGE, EXPERTISE AND EXPERIENCES

Understanding Why we do what we do is as important to us as What we do and How we do it. This shines through in our teams across the world, with a passion for being better every day, for supporting our colleagues and delivering for our clients. Making every day fulfilling and challenging.

67%
Gender Split
40
Languages
11
New Locations in 2020
54
Offices
697
Years of Service

Show case

Click on the case studies below to find out more about some of the solutions we provide for our clients across the globe.

Coca-Cola Celebration Ribbons
Celebrating 125 years with Shell
PG Tips Personalised Mug
Heineken UEFA Championship League
Coca-Cola FIFA World Cup 2018
Heineken “The Takeover”