ASL branches out into retail products for top beauty brand

Have your cake and bathe in it! Our Beauty team has been working with Sanctuary Spa on new retail products for the US and UK markets.

We recently worked with PZ Cussons Beauty NPD team to develop these fun and exhilarating Bath Fizzers for one of the UK’s top beauty bath and body brands, Being by Sanctuary Spa. The brief was to provide their brand with an extension bathing product and create a unique bathing experience for the Gen Z consumer.

The bathing theme ‘work hard and bathe hard’ in a pool of fruity fizz, led ASL to create these packs containing 10 x 20g bath fizzers into fun packs of ‘Bon Bombs’, which can now be found in stores across the UK and USA.

The project signals an expansion of the service we deliver for Beauty clients as these are retail, not promotional, products. Volumes are expected to grow significantly as the product is rolled out across the USA this year and our Beauty team is already working on new bathing products planned for launch in 2019.

Contact us today to discover how we can spark your customers’ imagination with exciting gift ideas.